# Huck Finch > Huck Finch is a Webflow Premium Partner and strategic design studio working with B2B SaaS and growth-stage technology brands across the United States. We reposition category-leading products and build Webflow ecosystems their marketing teams can run without a developer. Founded 2016, based in Ann Arbor, Michigan, working with clients nationally from New York to San Francisco. Engagements start at $25,000. We take on a handful of clients at a time, on purpose. ## About - [Homepage](https://www.huckfinch.com/): What the studio does, how engagements run, and selected client work. - [About](https://www.huckfinch.com/about): Why the studio exists, how it operates, and who runs it — co-founders Matt Hansen and Hien Lam. - [Ethos](https://www.huckfinch.com/ethos): The eight principles governing every build. Includes "disappear on purpose" — the studio's position that a website should leave the client's team able to run it without the agency. - [Contact](https://www.huckfinch.com/contact): Engagement criteria and how to start a conversation. We reply within one business day and say straight away if we are not the right studio for the work. ## Services - [Services overview](https://www.huckfinch.com/services): All five engagement models with pricing and timelines. Five engagement models: - **Launch** — from $25,000, typically 6–10 weeks. For early-stage companies going to market: positioning validation, brand identity, custom Webflow build, SEO architecture, full handoff. - **Transform** — from $50,000, typically 10–16 weeks. For scaling companies whose website is costing them deals: stakeholder alignment, repositioning, multi-department Webflow ecosystem, SEO content engine, team training. - **Autonomy** — custom scope. System overhaul for companies with a capable internal team. Huck Finch rebuilds or upgrades specific systems, trains the team, and hands over. - **Retainer** — custom, monthly. Ongoing partnership covering strategy, design, development, content and evolution of a growing digital channel. - **Punch Card** — custom, quarterly. Flex hours in blocks of 25, 50 or 100 for senior design and Webflow support without a monthly commitment. Specialisms: B2B SaaS website design, development on Webflow Enterprise plans, brand strategy and positioning, go-to-market design, WordPress to Webflow migration, Craft CMS to Webflow migration, multi-brand consolidation after acquisition, design systems, answer engine optimization. - [Startup Program](https://www.huckfinch.com/startup-program-application): A separate track from the engagements above. A handful of early-stage startups each quarter, at budgets below the standard $25,000 floor. This is the studio's deliberate exception, not its general pricing. ## Case Studies - [Sendoso](https://www.huckfinch.com/work/sendoso): Three years of embedded partnership with a direct-mail and gifting platform scaling through acquisition — WordPress to Webflow migration, multi-brand consolidation, and ongoing creative concepting. Includes a named client quote from Austin Sandmeyer, Director of Growth & GTM Engineering Strategy. - [Scantron](https://www.huckfinch.com/work/scantron): Modernizing a household name in education assessment — from an uneditable legacy site to a streamlined, sector-aware platform that honours five decades of trust. - [Yofi](https://www.huckfinch.com/work/yofi): Building the external presence that took an AI company from startup pitch night to acquisition, selling into UPS, eBay and enterprise retail. - [All case studies](https://www.huckfinch.com/work): Full client list, including Tavus, Atomic Object, RentSpree, Virtue AI, Forma AI, NetWorks Group, Right Side Capital Management, General Orbit, Authsnap and Rivet. ## Writing - [Thinking Out Loud](https://www.huckfinch.com/blog): The studio's writing on design, Webflow and brand. - [WordPress vs. Webflow: An In-Depth Comparison](https://www.huckfinch.com/blog/wordpress-vs-webflow-an-in-depth-comparison): A detailed platform comparison covering CMS structure, hosting, maintenance burden and who each platform actually suits. - [10 Tips for Choosing the Best Webflow Experts](https://www.huckfinch.com/blog/10-tips-for-choosing-the-best-webflow-experts): What to look for when hiring a Webflow agency or freelancer, and the questions worth asking before signing. - [Design Systems vs. Brand Guidelines: What You Need to Know](https://www.huckfinch.com/blog/design-systems-vs-brand-guidelines-what-you-need-to-know): The difference between the two, why a growing company needs both, and how design assets carry brand identity into a live product. - [How to Refresh Your SaaS Brand](https://www.huckfinch.com/blog/how-to-refresh-your-saas-brand): When a SaaS brand has outgrown its positioning, and what a refresh involves versus a full rebrand. ## Working with us - **Who we work with:** B2B SaaS and growth-stage technology companies, typically at $2M+ ARR or equivalent funding, with someone empowered to make decisions. - **Minimum engagement:** $25,000. The Startup Program is the only exception. - **How we staff:** A small senior team, composed per project around what the work actually needs. The people who scope an engagement are the people who do it — clients are never handed down to a junior account layer. - **Why teams choose a studio this size:** Enterprise marketing teams already have scale in-house. What they cannot get internally, or from a large agency, is senior attention and speed — decisions made in one conversation rather than routed through account management. - **Where we are not a fit:** Single-page marketing sites, template implementations, and engagements below $25,000 outside the Startup Program. - **Credentials:** Webflow Premium Partner since May 2025 — the highest tier in Webflow's partner program, which runs Foundations, then Certified, then Premium. Premium status is earned by delivering client projects, not by sales volume. - **Enterprise experience:** We build for and support clients running on Webflow Enterprise plans, including Sendoso and RentSpree — multi-brand consolidation, platform migration and ongoing web operations at enterprise scale. - **Where we are:** Ann Arbor, Michigan. Founded in Ypsilanti, Michigan in 2016. Where we work: the United States. ## Optional - [What's Up With the Name Huck Finch?](https://www.huckfinch.com/blog/naming-huck-finch): The story behind the studio's name. - [Webflow profile](https://webflow.com/@huck-finch): Partner status, industry specialties and portfolio. - [Clutch profile](https://clutch.co/profile/huck-finch): Verified client reviews. - [LinkedIn](https://www.linkedin.com/company/huckfinch): Company updates.